News for the Week of July 1, 2007

Last week in kid-tech news, the cyberbullying study from the Pew Internet & American Life Project. It was a call to action. This week: some ideas for action...

Cyberethics training needed

"She was a little big for her age, her face still chubby and prepubescent," writes ZooeysRoom.com's Kaley Noonen in Edutopia.org. "She pulled me aside after the cyberbullying workshop I'd just given to a room full of 20 middle school girls. She looked as though she were hiding something. 'Would you help me get my MySpace page shut down?' she asked." The girl explained to Kaley that an ex-friend had used her password to hijack her MySpace profile and proceed to bully her by posting "all kinds of malicious [sex-related] lies" about the girl on it.

This and anecdotes from so many other experts, teens, parents, and reporters point to a serious and growing need for ethics training. At the end of his 10-part Internet-safety series, author, public-policy expert, and dad Adam Thierer writes that "one of the most important parenting responsibilities involves teaching our children basic manners and rules of social etiquette." Helping them apply those basics in their online experiences is equally important, he suggests, offering eight "sensible rules" for online behavior. Rule No. 1 is "Treat others you meet online with the same respect that you would accord them in person." Kaley takes it a step further when she teaches middle-schoolers what empathy means - with a real-time demo of their own completely non-empathetic reactions to a photo of Britney Spears with her head shaved and dark circles under her eyes (see the article for those heartless reactions).

One thing is clear: If we don't want our children to be victimized themselves, we need to talk with them about treating people online the way they would to their faces, and if someone else is cruel online, not to make the situation worse by participating. Note one high school student's intelligent response to a focus group question in the Pew/Internet study: "'I've heard of [cyberbullying] and experienced it. People think they are a million times stronger because they can hide behind their computer monitor.' This student called them 'e-thugs,' while displaying his own maturity about the practice: 'Basically I just ignored the person and went along with my own civilized business' [on p. 5 of the report, also quoted in InternetNews.com's coverage.]

Ethics & media literacy

Students at a Washington, D.C.-area high school found some of their Facebook photos published in their school's yearbook, the Washington Post reports. There were pictures of everything from tailgate-party drinking to cellphone portraits to silly antics among friends. "Desperate and crunched for time, yearbook staffers resorted to filling pages with photographs downloaded from student Facebook pages. They did it largely without the permission of students and without crediting photographers." The Post writer suggests the incident illustrates "how complacent the denizens of Internet vanity sites have become" about sharing their private lives. Maybe so. I think this just points to another piece of the cyberethics training that's needed - the media-literacy piece, dealing with issues like cut 'n' paste plagiarism and copyright theft.

Cyberbullying spin control

Of course cyberbullying goes beyond the teenage, queen-bee-wannabe variety. On the user-driven Web, defamation can happen to anybody, whether a teen, a parent, or a public figure. The Washington Post describes some particularly tough examples and the reputation-management providers they've turned to. "Charging anything from a few dollars to thousands of dollars a month, companies such as International Reputation Management, Naymz and ReputationDefender don't promise to erase the bad stuff on the Web. But they do assure their clients of better results on an Internet search, pushing the positive items up on the first page and burying the others deep." What these services do is something a lot of people can do for themselves with a little bit of time - put a little positive p.r. out there on the Web about themselves (such as a blog or social-networking profile or two or three to which good friends can post supportive comments to) that search-engine crawlers can find too. I've mentioned this in the past, the perhaps unfortunate but growing need to learn and teach our kids how to do our/their own spin control.